Managing Our ESG Impact

We have developed a new way of understanding our impacts, created a new ESG framework including KPIs and targets, and are developing new governance structures.

Better for all – our ESG framework

Better for all is our new ESG framework. It sets out how we will manage and report on our different social and environmental impacts.

The framework provides operational focus and guides the business on where our efforts and investment should be focused to help us achieve our goals. The B Corp framework informs our approach, and the KPIs we set will support our B Corp certification journey and allow us to make meaningful progress over the next five years.

We have set new ESG targets for the business, designed to be stretching enough that we can demonstrate real progress to our partners and stakeholders, but also to reflect where we are today, and the progress we have already made in many of these areas.

We have three focus areas which align to our corporate purpose, supported by the new KPIs we have set.


For everyone

Our impacts on people: Through our products, our employees and the communities we serve.

Addressing our impact on people, through the products we sell, our employees’ safety and wellbeing and the communities that we serve.

For life

Our environmental impacts: On the atmosphere, the earth and the oceans.

Addressing our environmental impacts: on the atmosphere through our carbon emissions and air quality impacts; on the earth through the sourcing decisions we make and the way we manage waste and packaging; and on the oceans through our use of water and the impact of our products.

For good

Our behaviours as a business: How we buy, sell and operate through our value chain for future resilience and growth.

Addressing how we behave as a business and the decisions we make, including the way we market and sell our products, our management of our supply chain, ESG and corporate governance.


Materiality is an important part of engaging with our stakeholders and ensuring that their concerns are reflected in our approach to sustainability, the issues we focus on and the goals we set.

In 2022, we commissioned a materiality review to explore and understand our most important social and environmental impacts and to understand how our different stakeholder groups view these. The insights from the materiality analysis have informed our ESG strategy, KPIs and targets, and will continue to shape our activities at a global and country level.

The process incorporated interviews with stakeholders and an extensive review of sustainability frameworks and the competitor landscape, to better understand our most important social and environmental issues.


Sustainability is embedded within strategic performance and there is ownership and accountability for these areas across the Board and Executive Leadership Team.

Responsibility for ESG ultimately sits at the Board level, while the Executive Leadership Team is responsible for approving the strategy, and monitoring our progress towards our ESG KPIs. We have a number of dedicated committees for monitoring and reporting on our ESG work.

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